Design and realization of window displays and bespoke elements for the Atelier Potten & Pannen flagship store of premium kitchen equipment and tableware.
client
Potten & Pannen
realization
2022
A relief recreation of the name Atelier, which forms the Sambonet cutlery from the brand’s range.
The object of the hanging pans and pots is related to the concept of the brass table and organically shaped rods by Vrtiška and Žák, which are meant to symbolize the scent floating over the pot. This led us to create an installation of nearly 100 pieces of Mauviel cookware that wave like the boiling surface of the food being prepared.
Fantastic characters in Potten & Pannen’s window displays drawn from the brand’s kitchen tools. The tear dancing on the melancholic’s candy face, the droopy ears of the eternally cheerful sanguine, the broomstick for a nose of the phlegmatic or the angry expression of the frowning choleric now illustrate the interior of the store.
EMA espresso bar, Florenc
photography
Vojtěch Veškrna